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What Are Cannabinoids and Why Are They So Amazing?

By - Milo

Blogger. Researcher. Enthusiast.

What are Cannabinoids and are they important?

People keep asking us “what are cannabinoids” as the industry is now tossing around “CBD” as a product blanket term. But it’s far from the only focus we should be paying attention to!

Cannabinoids are organic compounds that reside within the cannabis sativa plant. They are among 540 chemical substances found within the cannabis sativa plant and the two main cannabinoids you probably have heard of are Tetrahydrocannabinol (THC) and Cannabidiol (CBD). These two specific compounds are among 100 identified cannabinoids found within the plants chemical matrix.

What’s the difference between THC and CBD?

The two main differences are where you will find these compounds and their effects.

THC – produces the associated “high” when consuming cannabis flower or products produced from flowering cannabis plants such as concentrates (hashish or rosin) or edibles

CBD – more renowned for it’s therapeutic benefits without causing the “high” that THC creates and is found in both the female cannabis plant but also in the male cannabis plant aka hemp. The male hemp plant produces THC in such low concentrations that it can be used to produce extracts that are essentially THC-Free but still rich in other cannabinoids such CBD, CBN, CBG, CBC and so on.

Now that we’re getting an idea on what cannabinoids are, let’s bring it back to CBD.

Although there are many other cannabinoids, these are only the two main compounds that are becoming more and more mainstream for different reasons. Over time and research keeps being updated, we will start to see more and more of these other “lesser” know cannabinoids pop up in the media.

How are cannabinoids like CBD being used?

Now we know the simple definition of what CBD is, we know it’s used as a therapeutic phytocannabinoid supplement to receive a wide range of medical benefits while eliminating the psychoactive effects that THC produces.

A lot of the buzz around CBD stemmed from a mother’s desperate attempt to find an alternative medicine to treat seizures in her 3 year old daughter suffering from Dravet syndrome. In 2011, the Stanley Brothers developed a strain of cannabis that was bred with industrial hemp in order to lower the THC and increase the CBD concentrations to enrich the medicinal benefits of cannabis. This strain the Stanley Brother’s created was originally called “Hippies Disappointment” due to enthusiasts of marijuana being disappointed from the lack luster “high”. This strain was latter named “Charlotte’s Web” because Paige Figi and her daughter Charlotte Figi. They met the Stanley Brothers in a desperate attempt to find a solution to her daughters 300 seizures a day. Hearing that CBD has potential on reducing the frequency and intensity of seizures Paige met with the brothers who all agreed to see if their strain could provide some relief for Charlotte.

Seizures are only one of many studied diseases that CBD has been associated with. Others include:

Irritable Bowel Syndrome (IBS)

Migraines and other psycho-symptomatic diseases

Fibromyalgia (Inflammation of soft tissue)

Multiple Sclerosis

Huntington’s Disease


and list goes on.

You might now be thinking “How can CBD be so diverse in treating all these diseases?”. Well, your skepticism is definitely warranted as much of scientific community acknowledges the potential of these cannabinoids but not enough research has been conducted to affirm these suspicions. But largely the focus is due to our endocannabinoid system within animals including humans.

How CBD is related to the Endocannabinoid System?

We already have an integral system within our bodies referred to as the endocannabinoid system which is a neuromodulatory network composed of endocannabinoids such as anandamide and 2-AG, locally produced fat-based neurotransmitters that bind to cannabinoid CB1 and CB2 receptors.  Phytocannabinoids like CBD can also bind these receptors and found in abundance in hemp and cannabis. The cannabinoid receptor proteins that are expressed throughout vertebrates of the central nervous system and peripheral nervous system.

The theory behind why CBD plays an integral roll in our system is referred to as Endocannabinoid Deficiency Theory. When our body does not produce enough cannabinoids, we can supplement them with other phytocannabinoids (cannabinoids derived from plants) in the form of tinctures, vaporized smoke or edibles to balance out the deficiency.

We have receptors throughout our body that receive neurotransmitters such as CBD which, in term, elicit certain responses in our bodies such as:

  • Pain Relief
  • Anti-Inflammatory Response
  • Anxiety Reduction
  • Migraine Management
  • Fibromyalgia
  • Irritable Bowel Syndrome

CBD is one of many organic compounds found in marijuana (female) and hemp (male) plants. As mentioned above, there are in access of 100 identified cannabinoids and auxiliary terpenes that can have potential medical benefits and it is believed that these compounds work best in a full spectrum support network more widely known as the “entourage effect“.

What is the Entourage Effect and how does it work?

The entourage effect identifies that there are many compounds that work together synergistically to create the therapeutic effects we seek. The best way to think about this is to focus on cannabinoids and their associated terpenes, flavonoids, esters and flavonoids working together as a sum of parts and not the parts themselves. They support each other in a mosaic pathways within the endocannabinoid system.

While some compounds may treat responses such as “anti-inflammation or anti-nociceptive” which, in term, reduces the pain felt in that specific area due to increasing our pain tolerance through interactions between elements being transported activating neuro inhibitors and other auxiliary chemicals of receptors found in our cells.

Without trying to make it overly complicated, we use the entourage effect to induce many mechanisms within our body to main homeostasis, when one part of the system is irregular there are several compounds address the issue in a variety of ways.

If we are lacking in the production of our own cannabinoids produces organically, we can supplement them.

But how much of a dosage should you use to explore the medical benefits you may be after?

Read our article “What dosage is right for me? for more in depth information about using CBD recreationally or for more specific ailments.

There is no concrete dosage information yet confirmed by the scientific community, but many studies express that using CBD consistently is the best way to produce results, even with low dosages.

What should you look for in CBD products?

Ultimately you want to use a product that has accountable sourced ingredient, is manufactured without harmful solvents, pesticides and is labelled with accurate information.

We recommend on only buying products that use organically grown industrial hemp, C02 extracted (to keep all the organic compounds in tact to enhance the entourage effect) and third party tested.

Read the article “What is third party testing and how to read COA’s” to ensure you know what to look for when choosing your CBD products.

Products We Recommend

Vegan Full Spectrum CBD Gummies1. AnuCBD Full Spectrum Multi-Vitamin CBD Gummies It’s amazing how you can combine flavor with supplements! These grab n’ go gummies are perfect for post-workouts or take on hikes when you’re using your body to it’s limits. Coming in 10 & 25 mg concentrations you can get a potent dose of CBD while receiving many essential nutrients to help upkeep your health.
Check out our selection of gummies – AnuCBD’s Gummies




2. AnuCBD Broad Spectrum 500 mg Tincture

500mg Broad Spectrum CBD Oil

For a sublingual delivery, tinctures are best. With 16 mg of CBD per single ml dropper, you can control your dosage. Trying something lower you can use a quarter of the dropper and gauge your response daily! Our tinctures come in mint and cinnamon, so they work great alone or include them in recipes!

Check out our recipes on our Instagram page @anucbdofficial.

Look for more concentrations and specialty CBD oils – AnuCBD CBD Oils



Full Spectrum CBD Softgels

3. AnuCBD Full Spectrum Soft Gels

A perfect options to include in your daily supplement routine. Coming in 10 & 25 mg concentrations, you can choose the perfect CBD dosage. Take 1-2 10 mg soft gels a day and notice the change in how you feel!

Check them out in our store – AnuCBDs Soft Gels

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